Essay On Landsat-4. 1 - 838 Words

4.2 Methods 4.2.1 Data Description Remote Sensing and ancillary data on the study area will be collected from different governmental agencies and organizations. A Landsat 8 image (spatial resolution of 30 m) of the study area will be acquired on January to March. The Landsat-8 (official name: LDCM - Landsat Data Continuity Mission) is the last of the historic Landsat series designed by NASA, one of the first missions of Earth observation and by far the most long-lived with decades of experience from the first satellite in 1972. Launched in February 2013, just a month later the satellite became operational providing shots with a time of 16 days. The improved image quality, compared to the previous Landsat-7, the introduction of new spectral†¦show more content†¦Therefore, it provides data on the reflectance of the land surface for many different wavelengths, as Landsat-8, but for some of them the resolution is much better, until 10 meters versus the 30 meters of Landsat-8 (Pia and et al, 2016). The digital elevation model (DEM, 10 m Ãâ€" 10 m) will be used in this study which will be generated from radar image of sentinel 1 with 10 m resolution. Climatological data (average rainfall data) will be collected from the Ethiopia Meteorological Agency. An exploratory soil map of study area will be obtained from the Ministry of Agriculture of Ethiopia or FAO, socio economic data will be acquired from CSA and other data will be acquired from respective bodies. 4.2.2 Preparation of Thematic layers Eight thematic layers will be produced and analyzed for this study which includes rainfall, soil, Geology, Geomorphology, Landuse/Landcover,Lineament, Drainage density and Slope.Inverse Distance Weighting (IDW) algorithm will be used to estimate the amount of annual rainfall in the study area.Intensity and duration of rainfall play a significant role in infiltration. High intensity and short duration rain possesses less infiltration and more surface runoff. Low intensity and long duration rain possesses high infiltration than the runoff. High weight is given to the high rainfall area and least weight is given to low rainfall area (K. Ibrahim and S.A. Ahmed).The slopeShow MoreRelatedThe Development History Of Gis Essay2133 Words   |  9 PagesEssay on the development history of GIS Introduction This essay is about the development history of GIS (Geographical Information System). In the next paragraph the work of Charles Piquet in 1832 and John Snow in 1854 is mentioned. Furthermore the paragraph traces the development history between 1960 and 2014. It lists the development history from the Canadian GIS through the development of GPS until the launch of French satellite SPOT 7.The following paragraph defines the four major development

World War I And The Treaty Of Versailles - 979 Words

Everything always comes to an end; the Roaring Twenties came to an end on October 24, 1929 with the stock market crash. The world was a different place in the years of 1870-1914. John Maynard Keynes called it an economic utopia, products and raw material moved relatively easily, as well low tariffs. Immigration also saw a little red tape and many immigrants moved without many problems, which in turn left labor behind from the countries they left behind. At the time Britain was the number one lender providing the necessary capital for infrastructure, for example roads, canal, and railways. This enabled developing countries to pay back the loans and increase. The causes Great Depression were a numerous but let’s start with World War I and the Treaty of Versailles 1919. After the war the U.S. started to implement quota limits on immigrants and even band all Asian. Furthermore, war loans were not productive and destroyed the ability of the country to pay back the loads. Also the T reaty of Versailles did not offer any means to go back to the period of 1870-1914 and place the burden of the WWI in Germany. When the League of Nation came to be the United States were asked to join and lead the world but the U.S. declined. Also the U.S imposed high tariffs on imports, which all other countries followed the U.S example making things worse. In America credit started to dry up , one the loans to Germany, which Germany used to pay reparations to France and Britain, which France andShow MoreRelatedWorld War I And The Treaty Of Versailles1604 Words   |  7 Pageswondered why World War II happened despite World War I being the war to end all wars? World War I lasted four years and was very gruesome. Much of the Western Front was destroyed and about 10 million people died. Germany ended the war by ceasing fire and making an armistice on November 11, 1918. The Allied Power had successfully defeated the Central Powers and America had accomplished their goal to end the war . After the surrender from Germany, the Allied Power met up to make a treaty with GermanyRead MoreThe Treaty Of Versailles And The World War I Essay1977 Words   |  8 PagesThe Treaty of Versailles is the treaty that states the obligations of Germany towards the Allied Powers in the aftermath of World War I. Its main clauses include Germany exclusively accepting blame for the war, reducing its army, removing portions of its territory and paying reparations for the economic consequences of the war it was said to have caused. However, the level of the reparations detailed in the treaty far exceeded Germany’s capacity to pay, which led many to critique it. The economicRead MoreWorld War I And The Treaty Of Versailles1445 Words   |  6 PagesEverything commence in 1933, fifthteen years after World War I had ended because of the agreement to the Treaty of Versailles. Germany was still upset with the Treaty of Versailles, which basically said, Germany has to pay millions of dol lars, there army was reduced, and they couldn’t join the League of Nations. That just didn t settle with Germany so they decided to take matters into their own hands and start another global war, named World War II. WWII started in 1939 to 1945 because of many reasonsRead MoreWorld War I And The Treaty Of Versailles1463 Words   |  6 Pagesbetween a grand leader and an absolute tyrant. Germany was unfairly accused of World War 1 and all the unfortunate deaths and destructions that occurred. They were solely blamed and not given a chance to recover because they were forced to sign a peace treaty, the Treaty of Versailles, which began the downfall of Germany. Before World War 1, Germans were incredibly proud of their heritage; however, compared to after World War 1 the people were seen with their heads hung in shame and humiliation. EveryoneRead MoreWorld War I And The Treaty Of Versailles Essay1835 Words   |  8 PagesWorld War I has ended with a Treaty of Versailles, whi ch was signed in France, was actually one of the causes to begin the World War II. Germany was much expended, and it was overtaking the other countries land. This treaty made Germany lose approximately 13 percent of its home territory . â€Å"The Polish State has refused the peaceful settlement of relations which I desired, and has appealed to arms. Germans in Poland are persecuted with bloody terror and driven from their houses. A series of violationsRead MoreWorld War I : The Treaty Of Versailles2323 Words   |  10 PagesWorld War I was a horrific experience for all of those involved because of the extremely high casualty rates. It was even more devastating for those that found themselves on the losing end of the war, including Germany. Post-war Germany went through a major socialist revolution. One which led to the formation of various communist political systems. Due to the establishment of the Weimar Republic, these politically radical arrangements faltered and dissipated. Soon after its enactment, the WeimarRead MoreThe Treaty Of Versailles After World War I1538 Words   |  7 PagesSown Thesis: The peace treaty that resulted from World War 1 was not too harsh of a punishment for the offenses committed. I. To help better one’s opinion, one must first understand the events leading up to the results of the treaties. A. The terms of the peace treaty were an attempt to prevent wars in the future. B. The peace treaty did not succeed because it was not enforced. II. Second, the treaty of Versailles was not too harsh ofRead MoreThe Versailles Treaty World War I Ended1310 Words   |  6 PagesWith the creation of the Versailles Treaty World War I ended. It ensured that national identity and independence was preserved limiting Germany powers. Like with everything in life there were some negative effects of the treaty. The worst â€Å"side effect† was that it lead to World War II giving rise to Hitler’s powers. The Germans were deeply hurt placing â€Å"war guilt† on Germany. Once WWI ended one of the biggest side effects of WWI was the physical destruction, besides millions of people died orRead MoreThe Treaty Of Versailles Ended World War I1708 Words   |  7 Pages The Second World War took approximately 50,000,000 to 60,000,000 lives (â€Å"World War II†). But this total does not include the millions not accounted for, many of them infants. The war had many causes, but the vast fault lay on a piece of writing from twenty years before the war even started. The Treaty of Versailles ended World War I but instigated the events that led up to World War II. Because the treaty of Versailles was so harsh on Germany, the effects of those terms allowed the Nazi partyRead More World War I and The Treaty of Versailles Essay559 Words   |  3 Pages As a result of World War I, Germany was forced to sign the Treaty of Versailles, made to pay for the war, and had to disarm themselves, which directly led into World War II. Germany went down the tubes after they were forced to sign the Treaty of Versailles. There economy crashed and there money had just about no value. Many people that World War II was just a 20 year break from World War I. They were right because just about 20 years later World War II started. There are many things that could

American influence to world war Free Essays

The First World War or the Great War was primarily a global conflict that was fought in Europe from 1914 to 1918. Some nations were actively involved in this war and among them were Britain and France. All this long America had not being involved in this war . We will write a custom essay sample on American influence to world war or any similar topic only for you Order Now They sought to remain neutral. They had the intentions of being silent both in deeds and thoughts . As a matter of fact, in December 1916 the then president of America Woodrow Wilson had offered himself as a mediator in this European conflict. This idea of being neutral did not go for long following a series of events that were going on between 1915 and 1917. The Americans lost their lives when German submarine warfare declared the â€Å"sinking of ships tradition†. The most hurting was the attack on May 7, 1915 against Lusitanian ship when 128 Americans perished. This broke the relationship between the Americans and Germans. One of the factors that led to joining in this war was President Wilson’s idealism. He persuaded the congress to declare war on Germany . He argued that western civilization could be destroyed or hampered thus his announcement â€Å"war to end wars† This was taken to mean that his intention was to create a ground for peace building and prevention of catastrophic future wars. According to Wilson, the way out to resolving these disputes could only be attributed to issues like ,general association by nations that would form international associations of nations to preach peace for example the league of nations, The Turkish People of Ottoman empire were to become a sovereign. He also looked forward to seeing integrity being granted to Romania, Montenegro, Serbia and Balkan states at the same time Serbia to be given the freedom to use the Adriatic Sea. He wanted the freedom to the seas and free trade. The Italian borders were to be redrawn on lines of nationality. Wilson wanted the abolishment of secret treaties . Another key factor for joining the war was the economic interests. As these conflicts went on, the Americans were eying on it. It was becoming clear that the British-French alliance was at the verge of loosing the war to the Germans. Their anxiety was attributed to the fact that the Americans were fully involved in financing them. As observed earlier, the turning point for waging war on the Germans was when they declared the â€Å"unrestricted warfare on submarines† in January 1917. The trading business ties between the Americans and other central powers had a negative impact. It was at this point that Americans declared war but there was nothing to do with naval policy as perceived to be. It was about the safe guarding of their economic investment and trade rather than protecting the poor Americans. In another perspective, due to Americans neutral stand, their businessmen were in a position to trade with both sides and got large profits. They were trading with both the Germans and other super powers like the British and French. (Vincent Joseph 2003) As the war went on and continued the private European business and the British government and its allies bought more and more American weapons and non-military goods. To pay for them, they had to borrow money from American financiers since they had exhausted their resources. This made them earn lots of wealth. Before the World War 1, majority of the American exports went overseas in foreign ships. Unfortunatery when British entered into war, the British navy blocked German ships from conducting and engaging in international trade. The German Navy also halted the British and allied from shipping. This resulted to decrease in the number of ships available for freight and consequently increase in cost of shipping goods. This made American exporters find it difficult to conduct their business as usual . They reiterated by joining the war with an aim of ending this stalemate. (Allan R Millet2001) America was also influenced to join the war against the Germans by pressure from domestic propaganda campaigns. This was executed by a committee on public information. These propagandas were being conducted by many government committee community leaders who were giving pro-war speeches in many public gatherings. There were private and government vigilante groups that were involved like; the American Protective League. There was a general harassment and repression on those opposed to Americans joining the war. There were also other forms and means of propagating propaganda and among them were; large print posters, photos, newsreels, magazines and newspapers among other methods. Americans were also influenced to join in the war due to the issue of German Naval policy. In 1917 Germany returned to the policy of unrestricted warfare on submarine. This policy was first introduced in 1915. This naval policy declared the area in the British Isles a war zone. This meant that the ships trading along these waters and those of neutral states would be attacked by the naval. There were chains of attacks on ships that led to the sinking of the British ship,Lusitania by a German U_boat. Despite the fact that this ship was carrying military equipment and was rather meant for passengers only did not hider the then president of America Woodrow Wilson to declare war on Germany in 1917(Allan R Millet ,2001) In conclusion, the German Naval policy stipulated that, whenever an American ship was found on the Atlantic Ocean and be suspected to be providing military equipment to the British would be destroyed. The economic interest of the American was to open the trade-links especially in Europe. However, this could not happen because the German U-boats were destroying ships including the Lusitanian which made America join the war. Work cited Allan R Millet, Military effectiveness in First World War, Oxford University Press. (2001) Albert Edward, McKinley World War I McKinley Publishers, London (2002) Vincent Joseph, A concise History of World War I, Oxford University Press, London, (2003). How to cite American influence to world war, Papers

Punctuality Marine Corps Essay Example For Students

Punctuality: Marine Corps Essay PUNCTUALITY It is a Marines responsibility to do the correct thing 24/7. Many times people turn to us for guidance and we must be there, and ready to lead from the front. To be early is to be on time, to be on time is to be late. My father has preached this to me for many years. Throught my short period in the Corps my mentors and NCO’s have instilled in me the importance of accountability. Every part and piece has to be in place for a clock to work. Not one cog or gear can be missing. Just like the Marine Corps, every Marine has a job to do. Without that marine doing his job production gets slowed down, and or is halted. No matter how big or small the job is, it needs to be done because in the end the our result is freedom. Being late for work can cause many problems that is often over looked. Showing up late could cause Marines to lose motivation or the sense of self respect. A Marine must hold themselves to higher standards even when put into tough situations. We are the few. The proud. The Marines. In the Marine Corps it is a good rule of thumb to show up fifteen minutes prior to initiate the training and to start the day off at the correct time. This makes it easier for everyone keeping morale up. If a Marine starts coming in late they will lose the respect from their fellow Marines and the others will start coming in whenever they feel is right. Often times when Marines are given inch, they take a mile. We must not forget anything either. We might have our weapon, but we cannot fire without ammunition. For the fault of one marine, because they did not show up on time is the same as not having all of our gear. For lack of a nail the shoe was lost, for lack of shoe the horse went lame, for lack of a healthy horse a letter was not delivered, for want of an undelivered letter the general lost the War† Fast and the Furious-Tokyo Drift 2006. We can use the corps values to explain reasons not to be late to our appointed place of duty as well as our second leadership principal to be technically and tactically proficient. It takes Honor to know what one needs to do in order to be at work on time weather it means setting an alarm, or asking the duty to bang on the hatch at a certain time. A Marine needs to have the Courage to show up at all costs. Rain, sleet or snow the training must go. Last but not least Commitment, we need to be committed to the task at hand. Which is to be where one is told to be, when one is told to be there. There are a great deal of young people who are new to the workforce and may not know that it is appropriate to be on time; however, seasoned Marines should know better and should mentor those who do not, as to keep them out of trouble, and to keep morale at its highest. The Marine Corps has been good to me and I am proud to be serving my country. The lessons I have learned here during my enlistment will ever help me in my future employments and occupations. During my short time here I hope I can inspire the marines that come after me and I hope they will take after my example of being prompt and ready to work every day in am in the Corps. OOO-RAH!!! MAN 1O K WG 1/20 K Engage 10k wg 1/8 k / 1/20

A Brief History of Banking Reform After the New Deal

A Brief History of Banking Reform After the New Deal As president of the United States during the Great Depression, one of President Franklin D. Roosevelts primary policy goals was to address issues in the banking industry and financial sector. FDRs New Deal legislation was his administrations answer to many of the countrys grave economic and social issues of the period. Many historians categorize the primary points of focus of the legislation as the Three Rs to stand for relief, recovery, and reform. When it came to the banking industry, FDR pushed for reform. The New Deal and Banking Reform   FDRs New Deal legislation of the mid- to late-1930s gave rise to new policies and regulations preventing banks from engaging in the securities and insurance businesses. Prior to the Great Depression, many banks ran into trouble because they took excessive risks in the stock market or unethically provided loans to industrial companies in which bank directors or officers had personal investments. As an immediate provision, FDR proposed the Emergency Banking Act which was signed into law the very same day it was presented to Congress. The Emergency Banking Act  outlined the plan to reopen sound banking institutions under the US Treasurys oversight and backed by federal loans. This critical act provided much-needed temporary stability  in the industry  but did not provide for the future.  Determined to prevent these events from occurring again,  Depression-era politicians passed the Glass-Steagall Act, which essentially prohibited the mixing of banking, securities, and insuranc e businesses. Together these two acts of banking reform provided long-term stability to the banking industry. Banking Reform Backlash Despite the banking reforms success, these regulations, particularly those associated with the Glass-Steagall Act, grew controversial by the 1970s, as banks complained that they would lose customers to other financial companies unless they could offer a wider variety of financial services.  The government responded by giving banks greater freedom to offer consumers new types of financial services. Then, in late 1999, Congress enacted the Financial Services Modernization Act of 1999, which repealed the Glass-Steagall Act. The new law went beyond the considerable freedom that banks already enjoyed in offering everything from consumer banking to underwriting securities. It allowed banks, securities, and insurance firms to form financial conglomerates that could market a range of financial products including mutual funds, stocks and bonds, insurance, and automobile loans. As with laws deregulating transportation, telecommunications, and other industries, the new law was expected to gen erate a wave of mergers among financial institutions. Banking Industry Beyond WWII Generally, the New Deal legislation was successful, and the American banking system returned to health in the years following World War II. But it ran into difficulties again in the 1980s and 1990s in part because of social regulation. After the war, the government had been eager to foster homeownership, so it helped create a new banking sector- the savings and loan (SL) industry- to concentrate on making long-term home loans, known as mortgages. But the savings and loans industry faced one major problem: mortgages typically ran for 30 years and carried fixed interest rates, while most deposits have much shorter terms. When short-term interest rates rise above the rate on long-term mortgages, savings and loans can lose money. To protect savings and loan associations and banks against this eventuality, regulators decided to control interest rates on deposits.

Nietzche essays

Nietzche essays At approximately ten oclock a.m. on October 15, 1844, not only a human being was born, but also a foundation was laid for future revolutions in the ways of philosophy and interpretation of human thought. Nietzsche was a German philosopher of the late 19th century who challenged the foundations of traditional morality and Christianity. He believed in life, creativity, health, and the realities of the world we live in, rather than those situated in a world beyond. Central to Nietzsches philosophy is the idea of life-affirmation, which involves an honest questioning of all doctrines that drain lifes energies, however socially prevalent those views might be. Often referred to as one of the first existentialist philosophers, Nietzsche has inspired leading figures in all walks of life. Friedrich Wilhelm Nietzsche was born to Lutheran pastor Karl Ludwig Nietzsche in the small town of Rocken, Prussia. Nietzsches grandfathers were also Lutheran ministers, and his paternal grandfather was further distinguished as a Protestant scholar, one of whose books (1796) affirmed the everlasting survival of Christianity (Wicks, 1997). His father died when he was just five years old and the death of his brother soon followed. In his adolescent years he attended a boarding school where he prepared for his studies at the university. Nietzsche entered the University of Bonn in 1864 as a theology and philology student. Soon after being influenced by Friedrich Wilhelm Ritschl, Nietzsche transferred to the University of Leipzig in 1865. Momentous for Nietzsche in 1865 was his accidental discovery of Arthur Schopenhauers The World as Will and Representation in a local bookstore. Schopenhauers atheistic and turbulent vision of the world, in conjunction with his highest praise o f music as an art form, captured Nietzsches imagination, and the extent to which th...

Finance law Essay Example | Topics and Well Written Essays - 500 words

Finance law - Essay Example zation of banking and the system of accounts but is not applicable to the relationships between the banking institutions and recipient’s, not loans or between clients settling accounts. The law covers the following subsections, legal regulation of an organization’s income and expenditures. It deals with the budget laws, foreign exchange legislation and the legal grounds of credit in institutions, companies or State. There are several instances in the case study where financial law applies. First, the Northpic bank limited is in the record for providing financing facilities to the Q companies for a number of years in the form of loans. Loan agreements, debentures and letters of credit signed between the two organizations involves documentation, which is a part of financial law (Bamford 2011, P.4). A financial lawyer offers advice to the two companies on local law issues, and from other professional stakeholders. Financial law manifests through the legal grounds of credit set by the signing of the corporate treasury agreement document between Tco and the Q group of companies. A financial lawyer witnesses the signing of the agreement. He or she ensures the execution of the terms in the agreement throughout the contract span of duration. Financial law articulates for honoring and keeping of the agreements through a legal perspective (Ryder, Griffiths, & Singh 2012, p. 344). It is a type of fiscal security to the parties involved. Another instance where finance law is evident from the case study is the Risk transfer process where Northpic transfers risks to the Southpoc. A financial lawyer oversees the signing of the Risk transfer document and files a copy binding the two institutions together. Southpoc deciding that it wants some security and requires Tco to pledge a deposit maintained by Eastpac, another bank requires application of financial laws. Security law is a subsection of the financial law and ensures that the organizations involved in a given financial

Infantilization of women in advertising Essay Example | Topics and Well Written Essays - 500 words

Infantilization of women in advertising - Essay Example This essay "Infantilization of women in advertising" outlines the reasons for infantilization of females in commercials and how it affect the perception of women id advertisement. Infantilization is not a new concept but has been in existence for quite a long time. Many advertisers edit or sexualize bodies of younger girls and use them for advertisements. An example of female infantilization is the assumptions that beauty entails getting younger. Most advertisements make this assumption when they use exaggerated pictures of young girls when advertising beauty products. They thus use images of young girls or those of women but with childish behaviors (Wade Web). The women are postured in childish ways with empty stares, hands in mouth, or adopting seductive postures. Additionally, the skin texture is exaggerated. The postures make women appear submissive and not in control of their lives. The advertisements appear to be creating children out of women. This is contrary to the upright w ay men are postured demonstrating adulthood and being in control (Carlson 2-4). The erroneous infantilization defines women as weak and unintelligent. This is a block to celebration of femininity. Instead of encouraging girls to grow into strong women, advertisement in magazines and other media inspire girls to develop into women with childishness. Some advertisements appear to be inspiring women to act like children to be considered feminine and sexy. The antifeminist image below from maxim is an example of such appeals.

Assignment Essay Example | Topics and Well Written Essays - 500 words - 50

Assignment - Essay Example As much as layoffs are not a desirable state of the organization, it is always important for the employer to communicate to the employees about it openly instead of letting them get to learn about it through rumors and other means (Business & Legal Reports, Inc., 2009). In the case of the employee who comes for advice amidst such layoff rumors, I would advice them by doing the following: Provide honest and accurate information regarding the layoff to the affected employee. First, it is important to clarify whether the rumor regarding the impending layoff is true or false. Second, I would clarify the reasons and benefits of the payoff to both the employee and the organization. Third, I would help the employee to gain an understanding of the picture of the company following a layoff. Fourth, I would let the employee know how the layoff will take play; whether it is temporary, permanent or in phases. Lastly, I would let the employee know whether there would be any financial resources and support provided incase of the layoff. The Provision of accurate information will enable the employees feel that they are valued, are kept in the loop and that they participate in the decision that affect their lives. Once the employee has attained a clear picture of the situation, I would seek to gather information on how he or she perceives the upcoming layoff. This information is critical because it will enable me to understand how the employee is affected by the layoff rumor, whether this is likely to affect the performance of the ongoing project, issues affecting the employee during the planned layoff and whether the employee has already had job offers elsewhere. After getting the perspective of the employee, I would try to manage his attitudes and behavior about the layoff. I would let the employee know that he or she is very important to the organization although the layoff is inevitable. I would advice the

Conditional Statement Strategies for Code Obfuscation

Conditional Statement Strategies for Code Obfuscation Chandan Kumar Behera, Pawan Kumar, D. Lalitha Bhaskari Abstract Obfuscated code syntax has been set intentionally unclear. Different obfuscation techniques may have different impacts on the source code. In the presented paper, the ‘if condition’ has been used several times with the purpose to make the code obfuscated one, but in the mean time, the code should look like very simple. The idea behind this concept is to make feel the reader a simple code and ignore the code basically as it looks straightforward. Keywords: Software code protection, code obfuscation, conditional statements, malicious code Introduction Software protection is increasingly becoming an important requirement for software development according to industry. The software protection problem is fundamentally harder than other security problems. When one has the adversary for full access to the chosen software or hardware and can examine, or modify it, then no piece of software can be protected for the long period of time. An example of very common form of protection against reverse engineering attacks is obfuscation, which modifies a program to make it harder for the adversary to understand or analyse. At the beginning this techniques is developed for automatically creating multiple transformations of same program, by that each version will be difficult to analyse and modify for some more time. That means code obfuscation makes it more laborious and troublesome for understanding completely, because of that it will be not advisable to go for code tampering. The technique obfuscation helps for manipulating source code to make it harder to analyze and more difficult to understand for the attacker. Obfuscation is a common technique used to protect software against malicious reverse engineering. This approach could focus on changing a specific aspect of the code (e.g., complexity). But, the aim of code obfuscation is to prevent malicious users by disclosing the properties of the original source program. Typical code obfuscation techniques include splitting of codes into smaller pieces, merging pieces of unrelated codes, randomizing the code placement, mangling of data structures, field assignment, obfuscates the literal strings of a program, merging local integers, use of random Dead Codes, inserting dead variables, reordering of instructions, parameter reordering, transparent Branch Insertion, variable renaming, variable reassigning, aggressive methods renaming, renaming of registers, duplication of registers, promoting primitive registers, reorders the constants in the bytecode and assigns random keys to them, randomly marks all basic bytecode blocks in the program with either 0 or 1, array folding, array splitting, constant unfolding, Control flow obfuscation, flattening or introducing bogus control flow, breaking abstraction boundaries, false refactoring, mapping of bytecode instructions to source code line numbers, removal of local variable tables in the bytecode that store the local variable names in the source code, also various techniques using Opaque Predicates (Ex: branch insertion) etc. Some more techniques can be used in higher level languages, mostly in object oriented are splitting or merging of classes, finding of inner classes ( if available or not and then use obfuscation there even), new obfuscated names for methods and classes in a random fashion, encrypts class files and causes them to be decrypted at runtime, converting functions into inline methods at runtime, Interleave Methods by that will have the same signature, use of more methods having same names (overload names), takes a class and replaces all the fields with fields of the objects belong to the same class, converting the fields of a class to public, splits all of the non-static methods into a static method, open all the classes for modification, group the classes for modifying the original structure, selects a random method from the class or a random basic block from a method (i.e. a copy of the basic block will be created and some additional malicious code will be added in the new basic block, by which the values of local variable might be changed and the basic blocks will be bypassed from execution) etc. In this paper, the discussion is basically about the conditional statement. There are different ways of different obfuscation techniques by using conditions. Like, reversing the ‘if’ and ‘else’ conditions, using negation of the condition, introducing ‘if condition’ which will never true, breaking of the condition into nested. Conversion form ‘if- else if’ conditions to switch cases, etc. Proposed strategy Generally, use of conditional statements in a program is common. Mostly, for optimizing a program, the writers give the stress towards the loops. According to this thought the obfuscation also can be done on conditions, where ever it is used. Normally, after obfuscating a program, the code will be lengthier as well as difficult to understand. But, in the proposed logic, neither the code will be lengthier nor the code will look difficult to understand. Therefore, the malware witters may ignore the code. Actually the modified code will give some undesired result, by which may surprise the reader. Here, in place of â€Å"if else† or â€Å"if else if – else† conditions, we use several times the ‘if’ condition. In the proposed method if the use of ‘if conditions’ several times is replaced by ‘if- else or if-else if-else’ condition, then output will be totally different and the logic is going to change totally. Figure 1: Proposed code obfuscation logic by using ‘if condition’ several times In this paper, some proper fractions have been used for generating different patterns. Those patterns with bit wise represented and by rounding-off the values, sometimes the result will be undesirable. But, actually this is not at all undesirable, and properly calculated. So before execution of the code, it can be identified the condition which is going to be satisfied and with that the function, which is going to be executed. As the result is not undesirable and looks very simple, by and large readers may ignore the conditional statements with high percentage. The second concerned point is the repetition of patterns. As the remainder will be not zero, during the conversion of the proper fractional number into binary format, because of the infinite string of zero’s and ones. Obviously, the string will be getting a repetition of a kind of pattern. But, the visualization of the value in a variable is not possible, because of limited bytes are allowed to the variables. Fig. 2 Function execution for different values, while the fraction is 2/3 Fig. 3 Function execution for different values, while the fraction is 2/3 Because of the proper fraction, there are several repetitions of the pattern of 10 in case of rational number 2/3. Then we try to store that infinite value in a double variable and a float variable. After that the both numbers are compared. According to the result shown in the graph in figure 2, more than 88% of times functionC is executed. Here, for the values, functionC is not executing, to be uncovered. This concept can be used in several ways, like comparing two numbers or comparing a variable with a constant. Any type of program, if that consists of at least one condition is there, then that can be modified in the proposed method to obfuscate the program effortlessly. This strategy can be used in place of or with inserting some dead code or XOR operation or as well as doing some bit wise operations. In the above code, in figure 1, if the rational number 2/3 is replaced by 3/7, then the functionB will be not executed at all. The functionA will be called, when the value will be in between 1 to 2 or 27 to 31 or 251 to 255 and so on. Here the pattern is 001. i.e. the functionA executes, when the value will be with the range as follows: Fig. 4. Function execution for different values, while the fraction is 3/7 Similarly, if the proper fraction number 2/3 is replaced by 1/7, then the functionA will not execute. But, the functionB will be called, when the value will be from 3 to 7 or 59 to 63 or 507 to 511 and so on. Here, the pattern is 011. Fig. 5. Function execution for different values, while the fraction is 1/7 Conclusion Many times the code seems to be very simple and understandable, but actually not, and because of this, anybody can be confused more. This paper mostly discusses similar to that by using ‘if’ condition. In the paper, it is discussed about code obfuscation by using ‘if condition’ several times. Simply looking to the program, it is very difficult to guess that whether the program is obfuscated. Because, neither the size of the program increases nor the program looks difficult as compare to the original code. The use of several ‘if’ conditions is not at all looking different than that of ‘if –else if-else’ conditions. Most of the cases the values will be same. The important thing is when exactly the values will differ and if they differ, then which function is going to be executed. This need to be understood and bring into play in the code and the obfuscated code should give the desired output. There are several software engineer ing code techniques to measure the effect of code obfuscation, in terms of the complexity, the modularity and the size of obfuscated code. This methodology will not affect much in complexity or in size of the code. Even the original code and the obfuscated one will be not having much difference according to the modularity. This proposed obfuscation scheme may not be able to satisfy any strong definition of obfuscation, but the combination with any other obfuscation techniques to the same program, can go for a much better result. References The Effectiveness of Source Code Obfuscation: an Experimental Assessment, Mariano Ceccato, Massimiliano Di Penta, Jasvir Nagra,, Paolo Falcarin, In Proceedings of the17th IEEE International Conference on Program Comprehension (ICPC 2009),Vancouver, Canada, 17-19 May 2009.IEEE, pp-178-187, A Large Study on the Effect of Code Obfuscation on the Quality of Java Code, Mariano Ceccato, Andrea Capiluppi, Paolo Falcarin, Cornelia Boldyreff. Empirical Software Engineering, Springer, Towards experimental evaluation of code obfuscation techniques, Mariano Ceccato, Massimiliano Di Penta, Jasvir Nagra, Paolo Falcarin, Filippo Ricca, Marco Torchiano and Paolo Tonella..InQoP `08: Proceedings of the 4th ACM workshop on Quality of protection,Alexandria (Virginia), USA, 27 October 2008. ACM pp. 39-46 (2008). A family of experiments to assess the effectiveness and efficiency of source code obfuscation techniques, Mariano Ceccato,Massimiliano Di Penta,Paolo Falcarin,Filippo Ricca,Marco Torchiano,Paolo Tonella, Empirical Software Engineering, August 2014,Volume 19,Issue 4,pp 1040-1074 A New Code Obfuscation Scheme for Software Protection, 8th International Symposium on Service Oriented System Engineering (SOSE), 2014, Oxford, IEEExplorer, pp 409 – 414, DOI:10.1109/SOSE.2014.57 A taxonomy of obfuscating transformations , Collberg C, Thomborson C, Low D (1997). Technical Report 148, Dept. of Computer Science, The Univ. of Auckland Protecting software code by guards. Chang H, Atallah M (2002) In: ACM workshop on security and privacy in digital rights management. ACM Program obfuscation: a quantitative approach., Anckaert B, Madou M, Sutter BD, Bus BD, Bosschere KD, Preneel B (2007) In: QoP ’07: Proc. of the 2007 ACM workshop on quality of protection, ACM, New York, NY, USA, pp 15–20. doi:10.1145/1314257.1314263 Locating features in source code. Eisenbarth T, Koschke R, Simon D (2003) IEEE Trans Softw Eng 29(3):195–209 Deobfuscation: reverse engineering obfuscated code, Udupa S, Debray S, Madou M (2005). In: 12th working conference on reverse engineering. doi:10.1109/WCRE.2005.13 Obfuscated Malicious Code Detection with Path Condition Analysis, Wenqing Fan, Xue Lei, Jing An, Journal of Networks, Vol 9, No 5, May 2014, doi:10.4304/jnw.9.5.1208-1214 Static analysis of executables to detect malicious patterns, M. Christodorescu and S. Jha, In Proceedings of the 12th conference on USENIX Security Symposium Volume 12, Berkeley, CA, USA, 2003, pp. 12–12. Software protection technology research based on code obfuscation, Song Yaqi, Northwestern University, 2005 Hong Luo, Jiang Jianqin, Zeng Qingkai. Code obfuscation techniques based on software protection, Computer Engineering, 2006, Vol 32 No. 11 A. Balakrishnan and C. Schulze,†Code Obfuscation: Literature Survey†, Technical report, Computer Science Department, University of Wisconsin, Madison, USA, 2005. B. Anckaert, M. Madou, B. D. Sutter, B. D. Bus, K. D. Bosschere, and B. Preneel. †Program obfuscation: a quantitative approach†, In QoP ’07: Proc. of the 2007 ACM Workshop on Quality of protection, pages 15-20, New York, NY, USA,2007. ACM. Intellectual property protection using obfuscation, S. Drape et al. Proceedings of SAS 2009, 4779:133–144, 2009

Virtual Reality Essay -- Essays Papers

Virtual Reality Although some doubt the potential of virtual reality, the reality is our technologically dependent culture is making virtual reality a part of everyday life. Popular in video games, virtual reality allows the user to totally control a computerized character. Every action the user makes is imitated by the character and instantly displayed for the user. However, since the early 90’s, the use of virtual reality has developed and taken the spotlight past evolving video games. Virtual reality has already made its mark on fields such as aviation, medicine, and even meteorology. Where is this new technology heading in the future? According to the Millennium edition of the Wall Street Journal, â€Å"even conservative forecasts suggest education, entertainment, the workplace and the boundaries of human expression will be greatly transformed by virtual reality† (Cox 40). Increasingly advanced technology could put virtual reality in the driver’s seat of countless ind ustries. In recent years virtual reality has already been involved in several technological areas. Even those who have little knowledge about the production of virtual reality are most likely aware of its use in video games. However, many people may not be aware of the numerous other areas where it has been applied. For example, astronaut trainees have recently used virtual reality to simulate a trip to space. Medical students have substituted a carcass for a fiberglass mould of a body and a headset when training to perform surgery. A popular online chat is developing into a society of interactive, animated users. Introducing virtual reality to the real world has already proven to be beneficial for every industry it encounters. Welcome to the new world of virtual technology, the advantages have only begun. Virtual reality (VR), as defined by The Newbury House Dictionary of American English, is experiencing events that seem like real life by putting on special eye glasses, hearing devices ad gloves attached to a computer. With the help of these hardware devices, the VR user’s actions totally control of the computer’s resulting actions. This control sets virtual reality apart from previously developed technologies. Because of the amazingly fast processing speed of the computer, VR accepts the user’s every move and displays the differences in the virtual environment. .. ...on of any course in the world. After the ball hits the screen, it continues its path in the game. This game is extremely realistic, because the game reads the balls trajectory, power, direction and even spin when it is hit. I once played 18 holes at Augusta, one of the most premier courses in the world, and I didn’t even leave Ohio. These examples are just some of the possibilities virtual reality will bring to our future. Introducing virtual reality into the future will prove to be a benefit for our society. Several important issues involving virtual reality have previously been discussed. Surgery and surgical training are extremely crucial processes in which virtual reality has shown to be beneficial. Astronaut training is another critical procedure. Jim Newman, highly experienced in space, stated himself that without virtual reality it was â€Å"impossible† to train for certain events (Cox 40). Precise forecasts of the weather are not always easy. However, virtual reality has already been incorporated in the study of severe weather, giving forecasters more knowledge and the society more protection. The future is virtual reality, and its benefits will remain immeasurable.

Critical Appriciation of the Two Minuets Hate in 1984

Write a critical appreciation of pages 16-18 â€Å"in its second†¦ uttering a prayer†. How does the two minutes hate contribute to your understanding of the nightmare world in which Winston lives? The two minutes hate is almost a celebration of a cult, a sort of gathering of religious fanatics to honour their ruler, Big Brother. Orwell uses it to show the expressions of anarchy amongst the ‘leaping and shouting' people and how this would be their only chance to express their human feelings in the nightmare society in which they are forced to live. Winston's dystopian world is displayed in Orwell's unsympathetic parody of the two minutes silence in commemoration of WWII and epitomises the ‘frenzy' of emotions, the terror and violent culture that Winston has to tolerate. His elaborate view of religious or political fanatics scrutinises these kinds of obsessions and demonstrates how it can over-power a person's life. Control is one of the main components of the two minutes hate. The people are helpless, they are ‘like that of a landed fish' in the robotic machine that is Big Brother. They cannot escape from ‘the voice' that ‘continued inexorably' and there is no escapism to be had in the ‘frenzy' of voices yelling at the screen. This reflects a nightmare that is inescapable until we awake. Winston longs to awaken in a society capable of love, without suffering, but it seems he knows that can never arise. The world for Winston is a steady destruction of all good virtues and basic human rights that they are so cruelly being denied, which is shown so clearly through this extract. Winston finds it ‘impossible to avoid joining in'. This reflects the lack of control he has in all elements of his nightmarish life. The sheer violence of the episode overwhelms Winston's mentality and creates an isolation of his mind to the rest of the ‘sheep' and is inescapable. He has the power to rebel, although he submits to a ‘hideous ecstasy of fear and vindictiveness, a desire to kill, to torture, to smash faces in with a sledge hammer'. This juxtaposition of hideousness and ecstasy shows Winston's abhorrence is all towards the party and Big Brother instead of the loathed Goldstein. In Winston's conscious mind he changes into a ‘grimacing, screaming lunatic' and is capable of switching his hate ‘from one object to another'. These images are distinctive of a dystopian novel and relates to the time of obsession and paranoia that was experienced during World War II, when the novel was written. Winston's hate develops into an ‘inescapable' sexual lust for ‘the black haired girl'. He describes his desire to ‘flog her to death' and how it would be a ‘beautiful' sight. This contradiction is Winston's flicker of rebellion against the ‘sinister enchanter' that is Big Brother. This introduces the theme of love versus hate, which is explored throughout the rest of the novel. The pointlessness of the hate strikes Winston as we see Winston's weakness; he has a perplexed mind that cannot comprehend the point to the rage inflicted upon Goldstein. The fickleness of the Party members distresses Winston ‘the sandy haired woman shouting what sounded like â€Å"my Saviour†Ã¢â‚¬Ëœ as he seems to realise the stupidity of the ‘frenzy'. Orwell contradicts the whole of the Party's endeavour to create a ‘perfect' world and stamp out all feelings, as ‘his heart went out to the lonely, derided, heretic on the screen'. Winston is conveying how he is himself a ‘heretic' and rebelling against the beloved Big Brother which we see later in the novel also as Winston recognizes his rebellious potential. This shows his refusal of living ‘in a world of lies'. This ‘world' epitomises the depression of Winston's nightmare and the society he exists in and at this point, Winston becomes ‘at one with the people about him', his mind is distorted ‘and all that was said of Goldstein seemed to him to be true'. Winston's seemingly only flaw it that subconsciously he switches his thoughts from one side to another and it is only ‘the black haired girl' who lays bare his real personality and sets him straight. The two minutes hate represents Orwell's character and his novel as a whole as we see his hate for the outward expression of human feelings and his ultimate desire for control. We find his detestation of religious extremists on course throughout the novel, which replicates its dark and dystopian themes. He has channelled his hate in to his work and through what may indeed be a representation of the author himself, Winston's Character. Every element of hope is lost for Winston during the two minutes hate. This raises our understanding of an embodiment of a nightmare world that hopelessly celebrates a religious cult and its inescapable anarchy, which will ultimately have its revenge on Winston's mutinous mind.

Democratic and Non Democratic System Essay Example

Democratic and Non Democratic System Essay Example Democratic and Non Democratic System Essay Democratic and Non Democratic System Essay In democratic system people are participating in political and decision making process without considering their race, color, physical ability such as Scandinavian countries. They are able to decide on their destiny directly or through their representatives. Each individual have their votes and these votes are effective and able to change decisions. There is no lumber on their choice and government can not mobilize citizens to pro-government relies; in contrast people are being mobilized by themselves or non governmental organization to put a pressure on the government. However, in non-democratic regimes people are not participating in political process and they were restricted by central body. The government has absolute powers over its citizens and nobody have a right to freely participate in election, decision making process and so on. The government dominated everything and every activity within the territory of its sovereignty. Furthermore, the government has an authority to practice some policy to mobilize people for particular purposes like demonstrating against some countries or the activity of opposition parties or to show of that their government is representing their dignity and choices (Allen, 2002). For instance, the former Iraqi regime restricted people from voting and the government banned any anti governmental actions, tortured and jailed people especially women and mobilized people to pro-government demonstrations against the USA and Israel (Lasky, 2006). In democratic regimes the leaders and those who are governing country are elected by the community. The head of the state has not inclusive power, but there are some limitation on his/her authority that defined by the constitution. This constitution written by some expertise and passed through democratic and freely referendum that people directly voted for like Denmark, Australia, Estonia, Germany, Uruguay after the authoritarian regimes in 1946 (Schiller, 2009, p. 7). The authority circulated among the government apparatus like parliament, president and prime minister and decisions are collective. Likewise, there is a political pluralism and multi-party system that competes to achieve the majority of parliament seats and no one of them can control government. Parties are competing on the base of public goods, political reconciliation and values rather than monopolizing power (Dixon Senese, 2002, p. 550). Though, in non democratic system the country governs by a small group of people whether they are individual, military, family or one dominant party (Allen, 2002, p. 170). They absolute power and use it to their self interests and through this they achieve their personal desires. Fore example, in the dictatorship regimes, one individual on the top level decide on the destiny of millions of people without considering their likeness and wishes such as Hitler and Mussolini. Here, the president or prime minister doesn’t elected by people but they come to power through military coup or revolution. Also, in some places the government governs by the dominant family or tribes. The family gives the priority to its members and neglects other people to participate in the process of governing, also they use country’s resources and dominate the economy. This is very common in monarchy systems especially in Arab countries like Saudi Arabia, Oman, and Bahrain. Controversy, one of the other features of non-democratic system is governing country by the Military, in this case â€Å"Human rights and democratic freedoms may be severely curtailed by the government† and the election is controlled by the government and opposition parties can not win or get the majority of votes due to the military intervention as Myanmar, Nigeria and North Korea (James et al, 1999). Finally, in some countries one party controlled the whole country and there is no alternative or opposition inside the government like communist countries such as North Korea, China, Cuba, Laos, Vietnam (Slater 2003, p. 98) In democratic system, government is a guardian to human rights protection and providing the best life condition to its citizens. The minority groups whether they are Religious group or ethnic group are living in the safe environment without government intervention to confine their activity and repressing them. Besides, they are participating in political process and their rights guaranteed from any threats by majority or any attempts to undermine their identity. However, in non-democratic regimes minority rights is absolutely under threatens of majority and the government exercise a tyranny and enmity policy toward them. They can not practice their religions beliefs and took part in political activities. In contrast there are many limitations on their freedom and most of the times they are in hazard because of majority groups that controlled the government apparatus such as Iran that authoritarian regime targeted Azeri, Kurds, and Bloch. In some countries the minority groups can not express their identity, speak and study in their language but all of these are controlled by the government, and they should submit the government regulation like Turkey which violated the right of millions of Kurdish minority and doesn’t give them a permission even to speak and study in their language (Democracyweb, 2008). Besides, in such non-democratic system government arrest politician and human rights activist, also jail them with out trial as Tibet in Chine. Individual liberty and free press are basic components of democratic system. People in democratic government express their opinion and make their choices. Furthermore, they can choose their religion belief, political ideology, sexual statue whether they are gay or lesbian and etc. In addition, they have organizational rights and they are able to create an organization and work independently. Also, their rights defined by the law and nobody can assault their freedom. Also, the government encourages more personal autonomy and support individual self-governing. Besides, they have a freedom of speech and press. People contribute in healthy democracy and create a good government, economic development and political accountability (Freedom House, 2009). However, in non-democratic government individual liberty and freedom of speech is diminished. There is no choice for individual and the government imposes political ideology and belief on them. Anybody who disobeys would face penalty, and there is no freedom for homosexuality. Besides, only those organizations permitted that work for the benefits of the regime. In addition, medias and newspapers are affiliated to the government institutions and publish articles that serve the government interests otherwise any contrary opinion is strictly forbidden. In democratic system there is a freedom of market and trading (Sewell, 2003). The government promotes private sectors and people can make their business and exchange their goods like the USA and liberal democratic countries. Nevertheless, in non-democratic regimes markets are monopolized by the government. There is no space for private sectors and competitive market is diminished and this lead to economic disorder which directly effects on the citizens life. Equality and rule of law are the crucial components of democratic government. Democratic government looks at its citizens in one eye and tries to enhance the standard of their living equally. Also, â€Å"each person has an equal say to determine the common legal, political and economic institutions that they live under† (Stanford University, 2009). Controversy, in democratic regimes law is superior and government should obey its legislature. Everybody is equal and treating equally and the executive should submit. The law is defined every citizen’s acts and reflect their interests. But, in non-democratic regimes the government makes disparity among its citizens, maybe support certain people or social class and serve them, simultaneously neglect others. Alternatively, there is a weak rule of law and doesn’t play a vital role and undermined by the oppressive government. Moreover, the government may pass a law or procedure that doesn’t reflect people’s interest like Kurdistan when parliament passed a law of polygamy without asking people which was not in favor of women (Ahewar, 2008), but they tolerated under the pressure of religious groups. All in all, the democratic system is about decision making and people’s participating in governing. It has components like collective decision, electoral participations, political pluralism, multi party system, minority rights, free markets, individual liberties, freedom of speech and organizational rights. But in no democratic regimes people are not self-governing and human rights and individual freedom is under threatened. The government and leaders are repressing minority groups, opposition parties and create inequality among their citizens. Besides, head of the government has a complete power to make any decision and law. Free media, newspaper and organizational activity are prohibited, also markets and economy is dominated by the government. Bibliography: Ahewar, 2008. Campaign to stop polygamy in Kurdistan-Iraq. (updated December 19, 2008). Available at: ahewar. org/eng/show. art. asp? id=671 [accessed May 2, 2009] Bobbio N. , 2006. Democracy and Dictatorship. 2nd ed. Cambridge CB2 UR, UK: Polity Press Christiano T. , 2006. Democracy. (Updated Jul 27, 2006). Available at: http://plato. stanford. edu/entries/democracy/ [accessed May 4, 2009] Democracy web, 2008. Majority Rule/Minority Rights: Country Studies – Turkey. Available at: democracyweb. org/majority/turkey. php [a ccessed May 5, 2009] Democracy, Disputes, and Negotiated Settlements. The Journal of Conflict Resolution, Vol. 46, No. 4, pp. 547-571. Available at: jstor. org/stable/3176190 [accessed May 7, 2009] Ellen G. 2002. Analyzing Politics: An Introduction to Political Science. â€Å"Comparative Freedom House, 2009. Freedom of the Press. Available at: freedomhouse. org/template. cfm? page=16 [accessed April 22, 2009] James et al (1999). Militarized Nondemocratic System vs. Burma. (Updated October 9, 1999) Available at: burmalibrary. org/reg. burma/archives/199910/msg00808. html [accessed April 28, 2009] Lasky M. , 2006. Iraqi Women under Saddam. (Updated 24 April 2006). Available at: alterinter. org/article170. html [accessed May 5, 2009] Politics I: Governmental Systems, Democracy and Non-democracy†. 48-176 Schiller T. , 2009. Direct Democracy in Modern Democratic Evolution. Available at: www. tfd. org. tw/english/docs/Report_03_DM_P_03_14. pdf [accessed May 4, 2009] Sewell P. , 2003. Mixing Free Market, Minority Domination and Democracy Results in World On Fire. (Uploaded February 10, 2003) Available at: http://yaleglobal. yale. edu/display. article? id=929 [accessed May 9, 2009] Slater D. , 2003. Iron Cage in an Iron Fist: Authoritarian Institutions and the Personalization of Power in Malaysia. Comparative Politics, Vol. 36, No. 1, pp. 81-101. Available at: jstor. org/stable/4150161 [accessed April 8, 2009]

Essay on Management 436 Db

Essay on Management 436 Db Essay on Management 436 Db Unit Four Discussion Board One MGMT436-1205B-01 Managing Organizational Change Dr. Marcia Brown Suequeena Diane Williams January 29, 2013 Hello Dr. Brown and Fellow Classmates: For our first discussion board for the week, we were asked to download the required work redesign document complete by a firm’s internal consulting team. Acting as external consultants, the task is to review the document as it is presented and render suggestions about what was done correctly along with any concerns and recommendations that are deemed necessary to mention. With that prompt in mind, I have formulated the following responses to the questions that Dr. Brown has posed. Discussion on the Utilized Analysis and Work Redesign Strategies In order to address the organizational issues of increasing expense and budgetary costs, lack of quality and timely work, excessive chargebacks and customer service issues, the assigned internal consulting team took the following actions: * Conducted discussion with Management over time * Interviews/discussions with customers * Mailed surveys to employee’s homes in hopes of gauging individual motivation and potential problems * Facilitated team building workshops * Re-issued surveys at workshops when poor response was received Based on the above information and researched material, the internal consulting team opted to employ the Motivational Work Design Strategy. Created from research completed in organizational psychology by Hackman and Oldham, the motivational model encourages job enrichment and enlargement (Campon and Mumford, 2005). Basically, this model of work redesign believes that performance on a job is directly correlated with employing and retaining employees who are both satisfied and involved with organization procedures. Upon gaining knowledge of the issues, the first thing the internal consultants did was interview with the management. From this meeting, they suggested that the employees complete a survey. All of these events directly relate to the Motivational Work Design Strategy discussed above. Discussion on the Successfully and Unsuccessfully Addressed Change Factors As it relates to the given scenario, the increased team building, employee input and communication issues were all properly addressed. However, it is believed that the internal consultants did not properly address the functional complaint routing system. Basically, if a customer contacted the organization with a problem, they could not receive an immediate response because the answering representative did not have the required knowledge to answer the question. As a result, the question had to be forwarded to a supervisor and who would then forward to a compliance specialist. By the time the customer receives the answer to his/her question, the problem is usually resolved which only further aids to the customer’s irritation and/or aggravation. It is believed that the employees would feel more included in the organization if they had the proper information to answer the questions asked of them as opposed to simply being a call taker only registers complaints. Discussion on Addressing the Unsuccessful Change Process Issue Since the internal consultants did not address the employee/customer service issues in the Motivational Model Theory that they

Demonstrate where you have advocated on behalp of a service user with Essay

Demonstrate where you have advocated on behalp of a service user with any disabilities - Essay Example It advocates a support system that empowers the people with disability with informed choice so that they can opt for best possible care that meets their individual requirement. These are critical imperatives that are greatly facilitated by the intervention of social workers who become major linkages for the people with disability to access the facilities. Healthcare providers like nurse, physicians and their assistants, social service professionals assess client’s life in detail for correct diagnosis, line of treatment, type of intervention etc. for best service delivery. Appropriate linkages are provided to the client to meet his/her assessed need. Social workers for advocacy are common linkages that help recipients to help personalize their care. Advocacy for the case would be discussed. The client X was a refugee who was bed ridden after a car accident in which her lower part of body had got paralyzed. She was from different ethnic group and neither spoke nor understood English. The client wished for direct payments as she was dissatisfied with the current level of services as provided by the council and social work department. She had identified one of her friend as her personal assistant. As a social work student, currently on placement at a local council, I have advocated on behalf of client X. As I am dealing with the direct payment and personal budget, her case comes under my purview and, therefore, I have volunteered to advocate her case. Advocacy is a vital concept in social work. It promotes understanding for the requisite physical and emotional support, intrinsic to the welfare of the disabled person. As advocate, it was hugely important for me to empower my client with relevant information regarding direct payment and for employing a personal assistant of her choice. Hence, my work as advocate/facilitator involved myriad functions conforming under the strict guidelines and processes of

707 week 12 Assignment Example | Topics and Well Written Essays - 250 words

707 week 12 - Assignment Example I would contact my employer for submission of the EBP project because the corporate body authored the work and claiming individual authorship would be a breach of honesty and integrity (Macfarlane, 2010). Conducting an independent research and submitting its report would however be moral, because no other party’s intellectual property rights would be infringed. Such an independent study would also be necessary to validate deviation from expected results from the initial EBP project that could have resulted from changes in the healthcare environment. Findings of the EBP project should be disseminated despite realization of contrary results to the hypothesis. This is because a hypothesis is an indicator of expectations but not a criterion for validity or reliability. The results could further be indicators of emergent factors that shift outcomes from previous observation and dissemination is likely to inform relevant stakeholders of the possible shifts and facilitate further results for validation. Dissemination should however be done under authorship of the

Scientific study Essay Example | Topics and Well Written Essays - 500 words

Scientific study - Essay Example This is one of the major reasons for which the ratio of Carbon dioxide in the atmosphere does not match with high or overestimation growth of atmospheric CO2 predicted by Earth System models. This paper will help in better understanding and modeling of carbon climate feedbacks [1]. 1. The author use different models to illustrate the carbon-climate response. They used Community Land Model 4.5 (CLM4.5), LeafWeb and FvCB model for the evaluation of this scientific study or to answer the question [1]. One of the evidence that has been put forward by the author claims that empirical global gm model for C3 plant species are developed. These are completely based on a synthesis of data in the literature. It should be noted that the author has presented all the data concerning the subject of matter with careful placement of statistics and formulas. Also, the implementation of the C3 plant species is allowed contrasting simulations that either consider or omit the mesophyll diffusion limitation. Herein, it is important to note that there are two types of simulations (gm-including and gm-lacking simulations). The author has clearly present the following inclination in the research method section , â€Å"A parameter conversion function that was developed from leaf gas e xchange dataset collected by LeafWeb to enable a correct comparison between the gm-including and gm-lacking simulations and it was based on CLM4.5 formulation of FvBC model† [1]. Furthermore, strict actions were undertaken in order to promulgate any difference in the trend of GPP between simulations can be attributed unambiguously to the mesophyll diffusion treatments [1]. 4. Finally, the readers can make use of the article for reference as it is conclusive of the fact that total ΔCFE between the gm-including and gm lacking simulations for global GPP increased. The increase was marked from the year 1901 to 2010. Slight pre-1950 increase in ΔCFE is followed after 1950 and this pattern shows that

Hybrid electric vehicle Essay Example for Free

Hybrid electric vehicle Essay Americans today do not realize that hybrid cars are not cost efficient to buy. This is caused by many factors, many having to do with price of production and gas prices. The cost of production for many hybrid cars is too high causing the car to be to expensive for consumers to buy. They end up paying so much more for a car that promises to save them money. These cars turn end up not fulfilling that promise and leaving people short on cash. It is true that a hybrid car will save money at the pump, but not enough to cover the cost of buying and maintaining the car itself. Gas prices are another reason why these cars arent worth it. The prices of gas today are around 3 dollars which is nearing a record high. Even with prices this high, people will not save enough money with less gas consumption to cover the extra costs of owning such a high maintenance and highly complex car. The math works out that spending more on a hybrid car over a similar small car will end up costing the owner more money. The only way to make the car cost efficient would be to own it for an abnormally long period of time, which most people do not do. Many people are not willing to pay this extra money on a car that is supposed to be good for the environment, but some people do. Hybrid cars are better for the environment because they produce less greenhouse gasses. These are the emissions that specifically hurt the layers of the atmosphere and are among other emissions that are bad for our earth. Hybrid cars burn less fuel and they burn it cleaner, so they produce less exhaust that can potentially cause smog in cities like Chicago, or that can hurt the atmospheric layers such as the ozone layer that so many people talk about being in danger. To some people, the extra cost of owning one of these vehicles is worth helping the environment, but to most it is not. People want fast cars that are fun to drive and that get decent gas mileage. Or a mom might want a van that can haul a lot of people and weight and still get decent gas mileage. A dad would want a truck that can pull a heavy load and do the heavy duty work and wouldnt care about gas mileage. All of these are reasons why people dont want a small, meek, gas sipping hybrid. The first thing that makes most people shy away from buying a hybrid car is the price tag. They see that extra five or six thousand dollars and they say, NO! People want a durable car that gets good gas mileage and has room for a family and that is safe. All of these features can be purchased on a regular car that costs much less than a hybrid. The perfect example for this is the Honda Civic. This car comes in many trim levels, one for each type of consumer, minus the person looking for the truck. The Civic Sedan, a four door car with room for five people, starts at 15k and is the perfect car for a small family. This car gets 30mpg city and 40mpg highway which is very good by todays standards. The Civic Hybrid, the same size as the Civic Sedan, costs 22k, thats 7 thousand more, and gets an increase of only 19mpg city and 11mpg highway. This means that they would not save enough money on gas to cover the 7k increase in price in under 10 years. Since the car gets better gas mileage, one would go to the pump less, but not enough to save that much money. The third is the Civic Si, this is the sporty version of the Civic that only comes with a manual transmission and is very quick. This car costs 21k, one thousand less than the hybrid. It is much faster is only has two doors. This car gets 23mpg city and 32mpg highway, not much worse than the Civic Sedan or hybrid, and is much faster and more fun. Why would a student pay one thousand dollars more for a car that is slower and more boring when the mileage increase isnt that much, they wouldnt. People want fun cars that get the job done and the Civic does that with great gas mileage and a low price, without having to be a hybrid car. Another example of this concept is the Toyota Camry. This is the best selling family sized sedan in the United States. This car comes in many trim levels but the ones we will look at are the base Camry and the base Camry Hybrid. For 2007 this car got a gorgeous remodel as well as a new engine in the base Camry and they added the Hybrid model. The base Toyota Camry costs 18k and has many features needed for a small family to fit in the car along with a lot of luggage. Do not be confused though, this car can be seen driving down the road pimped out with 20 (thats really big) rims and banging sound systems by college guys. It can also be seen with pick stickers and fuzzy dice in the window being driven by a couple college girls on the way to the beach. This is a very pretty, versatile car. The base Camry gets 24mpg city and 34 mpg highway. This is very good for a full sized car and will get the owner a long distance before having to refill the tank. The Camry Hybrid costs a pretty penny, but some say its worth it. This car gets 16mpg more city and 4mpg more highway than the base Camry. The huge gain in city mileage is due to the way Toyota makes their hybrid cars. They have the ability to switch fully from electric to gas power whereas the Honda Hybrid drive train can only go from minimal usage of each, but never fully switches. Toyotas is called Hybrid Synergy Drive and uses the electric engine most when accelerating and charges the batter when braking. The braking actually charges the battery more than the gas engine, so the car is able to shine when driving around the city because of the constant starting and stopping, the car uses almost fully the electric engine. This is why the Toyota Camry Hybrid gets such good gas mileage in the city. Lets face it though, a car that big wont be found driving around the city, most people will be office executives taking long drives from offices to home or to customers and they will not benefit as much. The Camry Hybrid only gains 4mpg over the base Camry on the highway so many people do not agree with spending eight thousand dollars more for the hybrid. This is definitely not cost efficient for the owner. People will like the 18k price of the base Camry because it comes with so many standard options and is ready to fulfill any soccer moms fantasy. When talking about Hybrid cars, there is one that stands above the rest in durability, functionality, style, price, and ability to save gas. That car is the Toyota Prius. This car could be the only argument one could make against this paper. It costs 22k and it does not come with a non hybrid counterpart. This car does cost more than say, a Corolla, but it has more room than a Corolla, and slightly less room than a Camry. It is in a class of its own and its only close competitor is the Honda Insight. The Prius is able to get 60mpg city and 51mpg highway. This is the best mpg rating of any production car and it actually is selling. You can see a Toyota Prius on just about any trip that you take and it does have unique styling that always turns heads. Although it costs more, the mpg rating of this car are almost double that of the nearest non hybrid competitor making it almost worth the extra price tag. However, the cost of maintaining such a highly complex car is greater than that of the base Civic or Corolla and will end up costing more. The Honda Insight, the other close competitor, costs 21k and gets 60mpg city and 66mpg highway. Those numbers were only the estimated numbers and consumers found them to be too high and actually got less mileage than that. Also, Honda doesnt make this car anymore so a customer would only be able to buy it used. These cars all shown, people will not save money on buying a hybrid car. The gas prices right now are not high enough to allow people to save money at the pump if they own a hybrid car. They will get better gas mileage and they will go to the pump less but they are only saving a small amount of money each year. If somebody spends 30 dollars every two weeks on gas in a regular car, that would cost them about 780 dollars a year. A hybrid car could probably go an extra week without needing gas so that would cost them 520 dollars a year on gas. They would be saving a mere 260 dollars a year on gas. If the hybrid car costs 7k more, then they would need to have the car for about 26 years to cover the extra cost of the car. No way would somebody own a car for that long this day and age. That is only covering the cost of the actually sticker price and not the extra costs of owning the vehicle, like fixing it and stuff, which would have to be done since the car would need to get fixed in the 26 year period. Many websites do a calculation of the cars which would be the lowest true cost to own. One website listed the Prius and the Camry Hybrid under their list of cars costing around 25k that would be the lowest true cost to own. This is excluding how long one would own the car for and how high the gas prices are. Also they did not list any hybrid under the coupes which are lowest cost to own and they dont say customer reviews on how fun these cars are to drive. The fact is that most people do no see it necessary to buy a car that costs so much more when they could get a car for less money that will cost them less money in the long run. People also want fun cars that will cost the same, but be much more fun to drive, even though they arent amazing at gas mileage, they still succeed in getting decent gas mileage, so people buy them. Also the hybrid drive train is not good for hauling heavy loads that is why there arent many pickup truck hybrids out there if any. Hybrid cars may cost more causing people to shy away from buying them, but they are better for the environment. People dont realize that driving a car can be the largest form of pollution. We drive by a paper mill and see all the smoke coming out of the stacks and say to ourselves how bad that must be for the air. Meanwhile we are sitting in a car, that when grouped up with many cars, is much worse than the thing we are complaining about. Pollution from cars causes smog, which deteriorates the ozone layers closest to us. This can cause for major extremes of hot and cold in the seasons. The atmosphere helps moderate the temperatures on earth by holding in heat during the winter and shielding out heat during the summer. Big cities have problems with smog which is a constant haze in the air caused by so many cars in one place emitting gasses bad for the environment. Cars also have toxins in their exhaust that can cause acid rain or global warming, and even cause cancer in some people. The water supply on earth is never growing or shrinking, the water we have is all that we get. When there is acid rain, that water has to go somewhere and may sometimes end up in drinking water or people who have wells might take showers in it. This is how it can cause cancer in as many as 1,500 people a year. There are many bad gasses that come from motor vehicles, but the three main ones are hydrocarbons, nitrogen oxides, and carbon monoxide. Hydrocarbons react with nitrogen. The best times for this to happen are in the summer when there is lots of sunlight and really high temperatures. This reaction causes something called ground level ozone. This is a type of gas that is supposed to be in the atmosphere but is in our breathing air. This can cause many things such as eye irritation, wheezing, and even permanent lung damage. Nitrogen Oxides also cause the formation of ground level ozone and are major factors in causing acid rain and water pollution. Finally, carbon monoxide, which is an odorless and invisible gas, causes a slowing of oxygen in the bloodstream which can impair ones senses and cause permanent mental damage. Cars are responsible for around 90 percent of the carbon monoxide in the air in most urban areas. All of these gasses can be reduced by driving a hybrid car, but the best way to reduce them is public transportation. Studies show that a person who uses mass transit, such as buses or subways, for a year, instead of driving to work, can keep about 9. 1 lbs of hydrocarbons, 62. 5 lbs or carbon monoxides, and 4. 9 lbs of nitrogen oxides from being put into the air (Emissions). Other ways of reducing pollution from cars in the air are things such as driving at steady speeds, buying newer cars that have fewer bad emissions, keeping your car in good running condition, or even not topping off at the pump. People can help the environment by buying a hybrid car, but that isnt the best way. Using public transportation or even riding a bike if possible, would do a lot more good, and save somebody a lot of money. By using public transportation and by carpooling, people can save an estimated three thousand dollars a year (Emissions). Other numbers show that idling and stop and go traffic alone use 753 millions of gallons of gasoline per year (Emissions). People dont realize how much better it would be to just use public transportation. Instead, we want to go on our own schedules and have the freedom to go where we want when we want, and that costs money and causes pollution. The cost of a hybrid car over a regular car is too much. People will not buy a hybrid car when they can get a vehicle with very good gas mileage for much less money. They can get all the bells and whistles of a hybrid but spend around seven thousand less. Teenagers dont want a slow gas sipping car, they want a fast car with a loud exhaust. They cant get this from a hybrid car so they wouldnt spend the money to buy a slow hybrid when they could have a fast sports car. A dad needs his truck to haul stuff around and hybrid cars dont offer that. The mom needs the van to have a safe car for her family that can fit them and their luggage. The cost of gas prices right now is not nearly high enough to benefit the consumer who owns a hybrid car. There is some small benefit, about 300 dollars a year, but that would take 20 years to equal just the increased price of owning a hybrid, not to mention the added costs of the upkeep of such a complex car. People want the lowest price with the best package, and hybrid cars dont offer that. While they do offer benefits to the environment, people dont realize how important the environment is and they wont spend the extra money for benefits they wont see in their lifetime. Overall the hybrid car is not worth buying because the cost is just too great. Not only is it not worth it, but people are not buying them enough to make a difference to the environment anyways, further diminishing their value. Hybrid cars are not worth buying right now and will not be for many years to come.

Literature Review on Online Gaming

Literature Review on Online Gaming The purpose of this study is to map out and see the relationship between MMORPG game player personalities and style based on player type theory and game players’ thinking preferences in order to increase sales, opportunity to improve in game development and apply thinking preference to offer personalize in-game product or promotion by using framework of Player type theory and Whole brain thinking preference model relationship. This chapter provides a review of overall concept and theory among different researches from different authors which are discussed with different topics as follow: Online game MMORPG game Player type theory Whole Brain thinking preference model Brief history of PC/online games play important roles. Computer games’ influence is growing continuingly as research shows that the age of children playing games continue to be younger and internet usage among children becomes more popular. Moreover, the internet access has become widespread since 1990s, which impacted people’s working, socializing and behaviors (Dindar Akbulut, 2014). The Internet become an important media role in information age especially for children and youth who are a group that influences by internet use (Makesrithongkum, 2009). The internet also has a great impact on marketing concepts especially in the game sectors in terms of alerting relationship marketing activities with customers (Maklan Klaus, 2011). Online games become interactive because they allow game players around the world to interact with each other in one single platform. Eventually, online games began to becoming the important factor of our social culture (Nuangjumnonga Mitomo, 2012) and (Williams et al., 2008). Online games also bring people together to form society which players interact with each other in virtual world that are always on. These worlds, called â€Å"massively multiplayer online games† or MMOs (Steinkuehler Williams, 2006). As the computers and online games market grew rapidly many people especially teenager spend great amounts of time playing online games (Boyle, Connolly, Hainey, 2011; Gonzà ¡lez-Gonzà ¡lez, Toledo-Delgado, Collazos-Ordoà ±ez, Gonzà ¡lez-Sà ¡nchez, 2014). Challenges for marketing industry in measurement of online game players’ interaction with a game become critical since it is an important key for company sustainability (Tony, Richard, Paul, 2009). Moreover, there is a few knowledge about how customer experiences on online game that would be from their consumption which might be interpreted into customer value perception (Iyanna, Bosangit, Mohd-Any, 2012). Brief history of Massively Multiplayer Online Role-Playing Games (MMORPGs) play important roles. The history of MMORPG was born in 1970s and was started as a â€Å"Multi User Dungeons (MUDs)† on the Advanced Research Projects Agency Network (ARPANET) back in the mid-1970s and currently this industry is continue to grow rapidly (Daniel Daniel, 2012, chap. 41; Hou et al., 2011; Lo Wen, 2010; Rezaei Ghodsi, 2014). MMORPGs are form of MUD games that offer a persistent 3D virtual world to support thousands of players to playing together on the Internet or PCs (Lo Wen, 2010). â€Å"In an MMORPG, the world exists before the user logs on, and continues to exist when the user logs off† (Yee, 2006). In the year of 2003, â€Å"Ragnarok Online†, on of MMORPG licensed from Gravity Corporation, South Korea. It was localized into Thai language to serve Thai gamers. â€Å"This game was an immense success, with the highest peak Concurrent Users of over 110,600† (ASIASOFT CORPORATION PUBLIC COMPANY LIMITED, 2013). Massively multiplayer online role-playing games (MMORPGs) provide game players many game-play options. It allow players to connect and interact with other players in open-world virtual landscapes filled with a variety of possible activities. It able players to be able to create and control their own avatars to play with others either as allies or competitors in 3D graphical video environments (Steinkuehler Williams, 2006). These games attract lots amount of players of all ages, nationalities, and occupations, and average playing time for these games is usually in excess of 20 h per week (Griffiths, Davies, Chappell, 2004; Williams et al., 2008; Yee, 2006a). The popularity of massively multiplayer online role-playing games (MMORPGs) makes it very important to investigate how they impact on gamers’ lives (Zhong, 2011). Furthermore, it is even more important to understand how to design a successful MMORPG that can satisfy the target game players (Ang, Zaphiris, Mahmood, 2007; Lo Wen, 2010; Zhong, 2011) and retain them (Hou, Chern, Chen, Chen, 2011). In terms of game business, one of the leading game company in Thailand with the offering of 17 MMORPGs game (only count the ones offer in Thailand), Asiasoft Corporation Public Company Limited (the â€Å"Company† or â€Å"AS†) has generate their revenue by offering (1) Air Time sale in which players have to pay base on their hours of playing MMORPG games (2) Item sale in which players able to play MMORPG games free of charge but company will sell in-game items such as equipment, accessories or some other items that make that player become better in somehow than other player who does not purchase in-game items. In-game items sometime come with marketing campaign by offering on sales price in order to attract player to purchase them. Currently, revenue model of online game has shift from Air Time sale to Item sale. The reason behind is that there are more chance for game player to be attracted because they can play MMORPG game for free which also increase the chance to se ll in-game items later on (ASIASOFT CORPORATION PUBLIC COMPANY LIMITED, 2013). MMORPGs brought a significant role in online game player interactions within game industries. MMORPG users experience more complicate gaming behavior compared to other virtual games players so this issue leads to further research in the MMORPGs industry (Stetina, Kothgassner, Lehenbauer, and Kryspin-Exner (2011); Rezaei Ghodsi, 2014). In software industry, software developer which provide consumers with personalized product based on individual preference have been shown to be better choices (Murray Hà ¤ubl, 2009). There are multidimensional influences of motivational factors those were relatively neglected in previous related studies including research of (Nuangjumnonga Mitomo, 2012) which has done the research that seek for the correlation that exists between character roles in games and leadership in everyday life. The research is about roles in the game and leadership styles are linked and how they influence each other using (Multiplayer online battle arena) MOBA game genre and three styles of leadership which develop from IBM’s research project. The researchers also conduct a survey regarding gameplay behaviors and leadership behaviors distributed in Thailand to identify the game roles which taken by the game players and also to identify their leadership styles. The result shows correlations between relationship of game and leadership style. Some of research mention about gaming environment have tremendous impact and players are motivated to engage them (Ryan, Rigby, Przybylski, 2006). There are theories of motivations that have been applied to game and motivate player. Yee (2007) has presented studies focus on (Massively Multiplayer Online) MMO games that involve with players interact in virtual environment (in game) through online game character. In his research, he identified different factor analysis including overarching, non-exclusive, motives. These factors were derived from Bartle’s type theory. Another theory has been address which is called Self-determination. In its early development, researcher focus on motivation based on the inherent satisfactions derived from action (Ryan Deci, 2000a). Base on Self-determination theory, intrinsic motivation is the core type of motivation underlying play and sport (Frederick Ryan, 1993, 1995; Ryan, Rigby, Przybylski, 2006), and it is a type of motivation related to computer game participation in which people typically play these games because they are intrinsically satisfying (Malone Lepper, 1987; Ryan, Rigby, Przybylski, 2006) or, as Bartle (2004) state that players are seeking â€Å"fun†. Player type theory One of the major concern about MMORPGs study is to identify the motivations of game players to engage in gaming environments. Bartle’s (1996) player taxonomy was among the first studies to describe player motivations in virtual worlds. Bartle’s (1996) player type theory was stated that there are four main reasons why people continue playing Multi-User Dungeon (MUDs: ancestors of MMORPGs) which are to achieve in the game, imposition others, explore through the game, and socialize with other players. This theory first start off with taxonomy of game players of MUDs or Multi-User Dungeon which is the multiplayer online game that allow many players to join at the same time. According to Bartle’s player type theory, there are four things that people typically enjoyed personally about MUDs were: Achievement within the game context – Players set goals or mission by themselves and try to achieve them. In MMORPG game, they would be the ones that try to gain point and gaining level as their main goal. They will explore only to seek for new items or treasure. Socializing is needed when they wants to know about how to improving their points in the game and gain knowledge to apply to be better player in the game. They will be killing others only to eliminate rivals or get rid of people who get in the way or gaining some point which awarded from killing other players. Achievers are focusing on master the game. They analyze which way they would accomplish the game and achieve them base on their action. They focus on acting (role play in the game, mission and goal) and world (game environment that makes them accomplish something in the game). Exploration of the game – Players try to know as much as possible about the virtual world in terms of mapping. They usually go in the wild and out-of the way places. They seek for interesting places and features in the game. Scoring point is only necessary when it allows player to be able to access to other new places. They focus on interacting with the world. They are proud from knowing about the game more than other players. Socializing with others – Players use the role-playing game to interact with other players. They interest in people over than context of the game itself. Scoring point is only necessary when it allows player to be able to gain access to some communication which available only for the one who meet the target. Exploration is only necessary for players when they only want to know what others are talking about. Killing is only for revenge upon someone who has cause pain to a friend. Imposition upon others – Players use tools provided by the game to offend other players. They usually find weapons and apply it to another player in the game. Knowledge about the game does not needed but only need when it can apply to the person. They are proud of their reputation and fighting skills. Figure 5: Player type theory graph Whole brain thinking model In the past, there are numbers of researches that have tried to identify thinking style of people. There are some theories and research which able to identify different thinking style which will be apply in this research. Whole brain thinking preference model was develop in the year of 1996. This instrument is based on belief that parts of the brain (left and right hemisphere, cerebral and limbic brain) form a grid that divide into quadrants resulting in different brain dominance of each person (Orcik, Vrgovic, Tekic, 2013). Triune Brain theory Triune Brain theory was invented by Paul McLean in 1968. The theory itself separate human brain into three layers which works differently for each part (McLean, 1990). It consists of the reptilian brain (core brain), the limbic system (mid layer), and the cerebral system (outer layer) (McLean, 1990à ¢Ã¢â€š ¬Ã‚ ¬) which is described as follows: The Reptilian brain functional to controls every basic function of our living. It maintains patterns and habits of human body and controls primitive behavior, sensation, and survival. Environment does minimal effects to this part of brain. The Limbic system is considered to be primary centers of emotion thinking, form and sequence which play a key role in memory transformation and retrieval (Andrew, 2001). McLean acknowledges that the senses we feel about the rationality of our thoughts has its roots in this system of emotional intelligence (McLean, 1990). The Cerebral system (Neocortex) is a part that does all planning, analysis, synthesis, reasoning thinking, problem solving and decision-making which consider to be the most complex part. It provide logical and formal operational thinking possible and allows us to plan for the future. It is kept all gained knowledge and allows us to reuse that knowledge in the future. Left Brain/Right Brain theory Theory of Left Brain/Right Brain was discovered in 1970 by Roger Sperry. The experiments revealed that the left and right hemispheres of the brain were actually functioning independently from each other. Right side of the brain function as recognizing faces, expressing emotions, musical ability, intuition, creativity, humor and metaphor. However, left side of the brain is able to function as analytical, language, logic, critical thinking, numbers, time sequencing and reasoning. Whole Brain thinking preference model Whole Brain Thinking is the ability for individuals to act outside of their own preferred Thinking Preference (Brian, 2011). Each individual has their own dominance thinking preference therefore, tools to measure is needed. Ned Herrmann cluster human brain into four different parts by combining between the theory of Triune Brain (McLean, 1990) and Left Brain and Right Brain theory (Roger, 1985; Springer and Deutch, 1985). Ned Hermann developed the Whole brain model that can be measured each person and categorize them into one of the four quadrants by using Herrmann Brain Dominance Instrument as a tool. The result shows degree of dominance of a person in four thinking structures of human brain. The Whole Brain model divided human brain into a grid that contains four equal quadrants, and labeled by using first four letters of alphabet to indicate A as an upper left quadrant, B as a lower left quadrant, C as a lower right quadrant, and D as an upper right quadrant. The letters A and D represent the cerebral system, and the letters B and C represent the limbic system (Herrmann, 1996; Brian, 2011) as shown in the figure below and describe later on. Figure 6: Whole Brain Model Quadrant A refers to Analyzer who deals with logical, analytical, fact based, and quantitative. Analyzer tends to think logically, analyze facts and process numbers. Persons who rely in this quadrant will perform logic thinking to do problem solving and have realistic thinking (Rittippant, Ruyaporn, Hongpaisanvivat, Limrahaphan, Kasemweerakul, 2013). Quadrant B refers to Organizer who deals with organization, sequential thinking, planning and detail. Organizer tends to make everything goes smoothly and perfectly based on their plans. Persons who rely in this quadrant also like to get things done on time. They are detail oriented and does not use emotion to make a decision and tend to avoid risks and do everything conservatively (Rittippant, Ruyaporn, Hongpaisanvivat, Limrahaphan, Kasemweerakul, 2013). Quadrant C refers to Personalizer who deals with kinesthetic, emotional, feelings based and interpersonal skills. Personalizer tends to be people-oriented and tender. Persons who rely in this quadrant always care others’ feeling and looks to other people’s values. They will be a friendly, trusting and empathetic person (Rittippant, Ruyaporn, Hongpaisanvivat, Limrahaphan, Kasemweerakul, 2013). Quadrant D refers to Visualizer who deals with intuitive thinking, integration, synthesizing, and a holistic approach. Visualizer tends to be able to see the big picture and try to solve problem based on their instinct. Persons who rely in this quadrant are visionary and imaginative. They like changing, challenging and risk taking; dislikes any forms of rules and regulations (Rittippant, Ruyaporn, Hongpaisanvivat, Limrahaphan, Kasemweerakul, 2013). Each of human being has different brain dominance. Moreover, most people tend to have at least one dominant or preferred quadrant based on whole brain model. There are no better or worse among each of dominance quadrants. Eventually, each of the dominance quadrants will express Thinking Preference in that person. These will lead to different game playing style in MMROPG genre. Herrmann Brain Dominance Instrument (HBDI) Herrmann Brain Dominance Instrument (HBDI) is a tool to measuring the degree of preference between each of the four individual thinking structures (quadrants) and each of the four-paired structures (modes). HBDI is the only assessment based on the metaphor of how our brain actually works. It is only used to determine thinking styles and preference rather than the psychology of personality or behavior. The Whole Brain model divided human brain into four equal quadrants, and labeled by using first four letters of alphabet including A as an upper left quadrant, B as a lower left quadrant, C as a lower right quadrant, and D as an upper right quadrant. The letters A and D represent the cerebral system, and the letters B and C represent the limbic system (Herrmann, 1995; Brian, 2011).  © 2014 Tanarat Hongpaisanvivat All Rights Reserved